A Sportsbook Provider API Built For Your Own Front-End.
Most sportsbook providers ship with a locked frontend you can skin but can’t rebuild. Operators who want full control of the player experience need a provider that treats the API as the product. The WSGaming sports betting software API is UI-agnostic by design — operators build their own React, Vue, native mobile, or custom frontend against clean REST + WebSocket endpoints.
API as the product.
Most sportsbook vendors ship a monolith: platform + frontend bundled together, where “customization” means swapping colors and uploading a logo. That works for operators who want to launch fast. It doesn’t work for operators who’ve already built a brand experience, who serve niche player segments, or who need their frontend to live inside a larger product (an exchange, a trading app, a social betting layer).
The WSGaming approach treats the API as the primary product and the frontend as optional. Operators who want our frontend get it. Operators who want to build their own React web app, Flutter mobile app, or embed sportsbook into an existing product get clean endpoints, WebSocket odds streams, flexible auth, and documentation written for engineers. Same backend — risk engine, odds feed, payment rails, agent tooling — regardless of which path operators take.
This page covers the API surface, the integration model, and what operators building against it should expect. Same architecture backing every white label sportsbook we deploy.
What third-party integrators get.
Every capability below ships standard. The API is the same whether operators use our frontend, build their own, or embed sportsbook into a larger product.
REST + WebSocket Endpoints
REST for pre-match, player management, settlement, reporting. WebSocket for live odds streams and ticket status. Both documented at the odds feed spec level — endpoint, params, response, error codes, rate limits.
Flexible Authentication
OAuth 2.0 for server-side integrations, JWT for client-side session management, API keys for server-to-server. Choose whichever fits your frontend architecture; the backend doesn’t impose a model.
Sub-400ms Odds Streaming
p95 latency 380ms end-to-end through the WebSocket layer. Same feed quality operators get on managed frontends. No latency penalty for choosing third-party integration.
Unified Ticket Lifecycle
Submit, accept/reject, cash-out, settle — one coherent lifecycle API. Idempotent operations, deterministic error codes, webhook callbacks on state changes. Engineering teams don’t fight the API.
Risk & Compliance Hooks
Risk decisioning runs server-side regardless of frontend — operators don’t carry fraud detection, sharp scoring, or AML in client code. Compliance posture inherits from the platform.
SDK Reference Clients
JavaScript, Python, PHP reference SDKs covering common integration patterns. React and React Native components for operators who want a head start. All open-source, used as scaffolding, not required.
Common integration questions.
Can I build a completely custom frontend? +
Yes. The API has no implicit UI assumptions. Build React, Vue, Svelte, native iOS/Android, Flutter — anything that can speak REST and WebSocket works. Operators building fully custom experiences get the same backend as operators using our stack frontend.
What’s the typical integration timeline? +
Sandbox same-day. Reference-client proof-of-concept in a week. Full production integration 4-8 weeks for a focused team including payments, risk hooks, and settlement. Faster if you’re embedding into an existing product with payment and auth already in place.
How is the API versioned? +
Semantic versioning with 12-month deprecation windows. Breaking changes are rare — the v2 API has been stable for 24+ months. Minor additions ship additively; existing clients never break.
What about rate limits? +
Tier-based, scaled to operator volume. Pre-match REST generous (thousands of req/min); WebSocket odds streams unlimited by subscription count. Rate limits never bind in production for normal operation — only pathological scraping triggers them.
Can I integrate just the odds feed? +
Yes — standalone odds feed solution is available. Operators often start there and expand to full platform integration later as retention and cross-vertical benefits become visible.
How is support structured for third-party integrators? +
Direct engineering access during integration — shared Slack, async responses within business hours. Post-launch, standard 24/7 operations support plus engineering escalation for API issues. Operators building against the API get engineering-grade partnership.
What about the WebSocket connection management? +
Standard reconnect logic, heartbeat, exponential backoff documented in the reference clients. The server handles 100k+ concurrent connections comfortably; connection limits per operator are generous.
Where do I get the full documentation? +
Request access via our team. Full API reference, SDK repos, integration guides, and sandbox credentials typically delivered within one business day of a serious evaluation request.
Build on an API that respects your frontend.
Sandbox access same-day. Full API reference, SDK repos, reference clients, and engineering support — everything you need to integrate without fighting the backend.